{
  "slug": "why-the-trade-secret-organized-competitive-advantage",
  "version": 1,
  "layout": "comparison",
  "nodes": [
    {
      "id": "n1",
      "type": "lock",
      "label": "Secret Process",
      "x": 66,
      "y": 86,
      "w": 155,
      "h": 155,
      "detail": "internal only"
    },
    {
      "id": "n2",
      "type": "divider",
      "label": "Barrier",
      "x": 273,
      "y": 106,
      "w": 24,
      "h": 140
    },
    {
      "id": "n3",
      "type": "factory",
      "label": "Competitor",
      "x": 334,
      "y": 88,
      "w": 155,
      "h": 155,
      "detail": "cannot access"
    },
    {
      "id": "n4",
      "type": "coin",
      "label": "Advantage",
      "x": 338,
      "y": 267,
      "w": 78,
      "h": 78,
      "detail": "maintained"
    }
  ],
  "relationships": [
    {
      "from": "n1",
      "to": "n2",
      "label": "protected by"
    },
    {
      "from": "n2",
      "to": "n3",
      "label": "blocks"
    },
    {
      "from": "n1",
      "to": "n4",
      "label": "produces"
    }
  ],
  "summary": "A trade secret kept inside the organisation gives a cost or quality advantage competitors cannot replicate.",
  "mechanism": "protected-knowledge-competitive-barrier",
  "fig": "FIG. / THE KNOWLEDGE WORTH PROTECTING BY NOT SHARING",
  "animation": {
    "style": "reveal",
    "duration": 600,
    "stagger": 60
  },
  "presentation": {
    "style": "vignette",
    "hero": "n1",
    "support": [
      "n3",
      "n4"
    ],
    "icon": "lock",
    "label": "Secret Process",
    "tilt": 0
  },
  "illustration": {
    "concept": "Heavy vault door with wheel handle and lock bolts; formula glimpsed through keyhole inside; competitor figure blocked by barrier with no-entry on the right",
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