{
  "slug": "why-venture-capital-funded-growth",
  "version": 1,
  "layout": "flow",
  "nodes": [
    {
      "id": "n1",
      "type": "person",
      "label": "VC Investor",
      "x": 64,
      "y": 66,
      "w": 162,
      "h": 162,
      "detail": "fund capital"
    },
    {
      "id": "n2",
      "type": "coin",
      "label": "Investment",
      "x": 278,
      "y": 70,
      "w": 82,
      "h": 82,
      "detail": "equity stake"
    },
    {
      "id": "n3",
      "type": "factory",
      "label": "Startup",
      "x": 278,
      "y": 180,
      "w": 82,
      "h": 82,
      "detail": "pre-revenue growth"
    },
    {
      "id": "n4",
      "type": "graph",
      "label": "Scale",
      "x": 278,
      "y": 288,
      "w": 82,
      "h": 82,
      "detail": "rapid expansion"
    }
  ],
  "relationships": [
    {
      "from": "n1",
      "to": "n2",
      "label": "commits"
    },
    {
      "from": "n2",
      "to": "n3",
      "label": "funds"
    },
    {
      "from": "n3",
      "to": "n4",
      "label": "achieves"
    }
  ],
  "summary": "A VC fund commits capital for equity; the startup spends on growth before revenue can fund it.",
  "mechanism": "equity-for-pre-revenue-growth",
  "fig": "FIG. / PAYING FOR GROWTH BEFORE REVENUE COVERED IT",
  "animation": {
    "style": "assemble",
    "duration": 700,
    "stagger": 60
  },
  "presentation": {
    "style": "vignette",
    "hero": "n2",
    "support": [
      "n1",
      "n3"
    ],
    "icon": "coin",
    "label": "Investment",
    "tilt": 0
  },
  "illustration": {
    "concept": "Investor on left with capital bag sends funds arc toward startup on right; growth curve rises to rocket tip; equity pie in upper centre shows the stake taken",
    "paths": [
      {
        "d": "M 100,231.3 C 106.859566,231.3 112.42,236.860434 112.42,243.72 C 112.42,250.579566 106.859566,256.14 100,256.14 C 93.140434,256.14 87.58,250.579566 87.58,243.72 C 87.58,236.860434 93.140434,231.3 100,231.3 Z",
        "fill": "none",
        "weight": 4,
        "motion": "still"
      },
      {
        "d": "M 100,256.14 L 100,283.28",
        "fill": "none",
        "weight": 4,
        "motion": "still"
      },
      {
        "d": "M 82.52,269.48 L 117.48,269.48",
        "fill": "none",
        "weight": 4,
        "motion": "still"
      },
      {
        "d": "M 100,283.28 L 86.2,308.12 M 100,283.28 L 113.8,308.12",
        "fill": "none",
        "weight": 4,
        "motion": "still"
      },
      {
        "d": "M 100,160 C 119.3305,160 135,175.6695 135,195 C 135,214.3305 119.3305,230 100,230 C 80.6695,230 65,214.3305 65,195 C 65,175.6695 80.6695,160 100,160 Z",
        "fill": "none",
        "weight": 3,
        "motion": "still"
      },
      {
        "d": "M 88,175 L 112,175 L 108,162 C 104,155 96,155 92,162 Z",
        "fill": "ink",
        "weight": 0,
        "motion": "still"
      },
      {
        "d": "M 88,192 C 92.4184,192 96,195.5816 96,200 C 96,204.4184 92.4184,208 88,208 C 83.5816,208 80,204.4184 80,200 C 80,195.5816 83.5816,192 88,192 Z",
        "fill": "none",
        "weight": 2,
        "motion": "still"
      },
      {
        "d": "M 100,192 C 104.4184,192 108,195.5816 108,200 C 108,204.4184 104.4184,208 100,208 C 95.5816,208 92,204.4184 92,200 C 92,195.5816 95.5816,192 100,192 Z",
        "fill": "none",
        "weight": 2,
        "motion": "still"
      },
      {
        "d": "M 112,192 C 116.4184,192 120,195.5816 120,200 C 120,204.4184 116.4184,208 112,208 C 107.5816,208 104,204.4184 104,200 C 104,195.5816 107.5816,192 112,192 Z",
        "fill": "none",
        "weight": 2,
        "motion": "still"
      },
      {
        "d": "M 490,231.3 C 496.859566,231.3 502.42,236.860434 502.42,243.72 C 502.42,250.579566 496.859566,256.14 490,256.14 C 483.140434,256.14 477.58,250.579566 477.58,243.72 C 477.58,236.860434 483.140434,231.3 490,231.3 Z",
        "fill": "none",
        "weight": 4,
        "motion": "still"
      },
      {
        "d": "M 490,256.14 L 490,283.28",
        "fill": "none",
        "weight": 4,
        "motion": "still"
      },
      {
        "d": "M 472.52,269.48 L 507.48,269.48",
        "fill": "none",
        "weight": 4,
        "motion": "still"
      },
      {
        "d": "M 490,283.28 L 476.2,308.12 M 490,283.28 L 503.8,308.12",
        "fill": "none",
        "weight": 4,
        "motion": "still"
      },
      {
        "d": "M 455,185 L 525,185 Q 530,185 530,190 L 530,250 Q 530,255 525,255 L 455,255 Q 450,255 450,250 L 450,190 Q 450,185 455,185 Z",
        "fill": "paper",
        "weight": 4,
        "motion": "still"
      },
      {
        "d": "M 445,185 L 490,162 L 535,185",
        "fill": "none",
        "weight": 2.5,
        "motion": "still"
      },
      {
        "d": "M 138,210 L 258,155 M 247.60635885824203,165.92392895511298 L 258,155 L 242.93982610071802,155.74240293869698",
        "fill": "none",
        "weight": 4,
        "motion": "slide"
      },
      {
        "d": "M 340,125 L 450,175 M 437.0893481378031,174.4041237602063 L 450,175 L 441.06185640309445,165.6646055765653",
        "fill": "none",
        "weight": 4,
        "motion": "draw"
      },
      {
        "d": "M 140,270 C 200,240 280,190 340,128",
        "fill": "none",
        "weight": 2.5,
        "motion": "draw"
      },
      {
        "d": "M 340,128 L 350,108 L 360,128 Z",
        "fill": "ink",
        "weight": 0,
        "motion": "still"
      },
      {
        "d": "M 345,128 L 342,145 M 355,128 L 358,145",
        "fill": "none",
        "weight": 2,
        "motion": "still"
      },
      {
        "d": "M 300,15 C 322.092,15 340,32.908 340,55 C 340,77.092 322.092,95 300,95 C 277.908,95 260,77.092 260,55 C 260,32.908 277.908,15 300,15 Z",
        "fill": "none",
        "weight": 2.5,
        "motion": "still"
      },
      {
        "d": "M 300,55 L 300,15 A 40,40 0 0,1 340,55 Z",
        "fill": "ink",
        "weight": 0,
        "motion": "still"
      },
      {
        "d": "M 300,55 L 300,15",
        "fill": "none",
        "weight": 2,
        "motion": "still"
      },
      {
        "d": "M 300,55 L 340,55",
        "fill": "none",
        "weight": 2,
        "motion": "still"
      }
    ]
  }
}